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Question

Question
In the context of interpreting market research, classify the following data as either Primary or Secondary. Note: You will receive partial credit for each correct answer. 0000 A marketing survey you posted Information collected from your Demographic data you obtained Facts you collected from on Facebook. company focus group. from the government. protessional journal articles. Primary Secondary

Asked By VelvetDreams90 at

Answered By Expert

Garrett

Expert · 1.0k answers · 1k people helped

Answer

Primary, Primary, Secondary, Secondary

Explanation

- A marketing survey you posted on Facebook: This data is collected firsthand by your organization, directly from the source, to address specific research objectives. It qualifies as primary data.- Information collected from your company focus group: Similarly, this data is gathered directly by your organization to gain insights into consumer preferences or behaviors, making it primary data.- Demographic data you obtained from the government: This data is collected by a third party (the government) and made available for use. Since it's not collected directly by your organization and is sourced externally, it is classified as secondary data.- Facts you collected from professional journal articles: This information is already existing data collected and published by others (the journal authors). It's considered secondary data as it's not gathered firsthand by your organization.